US Online Ad spend slows but still grows - $24.5 Billion in 2009
A recent report by eMarketer in Adweek indicates the growth in th US online ad market will slow to a growth rate of 4.5%. With an indicative spend of $25.7 Billion in 2009.
Couldn't agree more with the central theme;
"Marketers spend more on Internet ads, while they spend less on advertising placed in other media, such as newspapers, radio and magazines. These spending shifts predate the recession, but the current economic forces both reinforce the new advertising models and make them more permanent."
It's certainly a trend we are seeing.
Couldn't agree more with the central theme;
"Marketers spend more on Internet ads, while they spend less on advertising placed in other media, such as newspapers, radio and magazines. These spending shifts predate the recession, but the current economic forces both reinforce the new advertising models and make them more permanent."
It's certainly a trend we are seeing.
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